Are you a "Consumer"?
At Pixelhounds, we use the term consumer in a new way. We use it to define the world by two types of people: Hobbyists, those who are fascinated by digital photography, photo re-touching, layout and printer and snapshot photographers, or consumers, those who see these tools strictly as a means to an end. The 'end' being mementos and tidy, sharable collections of your family memories.
Pixelhounds consumers are seen as "having it right". You'll know a Pixelhound consumer as the individual who always has a small paperback photo album in the purse or briefcase with this season's family photos. A Pixelhounds consumer has the most current, most fabulous images of their recent vacations on their computer screensaver; their iPod or phone.
In addition to the satisfaction of having easy access to these mementos, a Pixelhounds consumer has the true satisfaction of knowing they did not sacrifice time with family or friends to produce these items.
If you are a Pixelhounds consumer, you understand this.
If you are curious to hear more about how we arrived at this simplification, read more...